• Promoting India as a Global MICE Hub - Strengthening India's brand as a worldclass destination for international conferences, exhibitions, and business events.
• Enhancing Industry Awareness - Creating widespread recognition of the economic and strategic benefits of the MICE sector.
• Data-Driven Growth - Collecting and analyzing market insights to support our stakeholders in decision-making and planning.
• Research & Development - Conducting research to foster the growth and competitiveness of India's MICE industry.
• Infrastructure Development & Advocacy - Working closely with government bodies and private enterprises to enhance event infrastructure across the country.
